About Me
My name is Rebecca. I’m a data analytics professional living in New York City. I’m originally from Atlanta and went to college in Vermont, and after a brief stint in Vietnam I settled down in New York where I’ve lived for the past 9 years.
My Work:
I'm an analytics and research leader with expertise in social data, audience insights, and marketing strategy. In my 8+ years of experience in data and marketing analytics, I have become an expert in the nuanced task of organizing & reporting on datasets for optimizing varied business outcomes - and more importantly, how to interpret and communicate the important insights to key stakeholders. I am passionate about the power of data in understanding behavior and driving business success, and I have the right mix of analytical and creative skills to bring these data-driven stories to life.
My Play:
I identify as an artistic nerd that loves crossword puzzles, live music, trying new restaurants and recipes, art journaling, seeing plays, boxing, spinning, book clubs, and traveling solo.